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AP® Microeconomics · Unit 3 · Topic 3.4

Types of Profit: Revision Notes (Microeconomics 3.4)

One-page recap of accounting, economic and normal profit: the formulas, the implicit costs accountants leave out, how firms respond to economic profit, and the mistakes that cost marks.

Short on time? This page is the recap. For explanations, a diagram and worked examples, use the full study guide.

Recap

  • Explicit costs are money paid to others. Implicit costs are the opportunity costs of the owner’s own resources.
  • Typical implicit costs: the owner’s forgone salary (their time), forgone interest on their own savings (cost of financial capital), forgone rent on property they own, and compensation for risk.
  • Accounting profit ignores implicit costs. Economic profit subtracts them, so it is never larger than accounting profit.
  • Normal profit is the accounting profit that exactly covers implicit costs. Economic profit is then zero.
  • Firms respond to economic profit, because it compares this use of resources with the next-best one.

Key relationships

Relationship How to use it
TR = P × Q Revenue from sales
Accounting profit = TR − explicit costs What the firm’s books show
Economic profit = TR − explicit costs − implicit costs What the owner gains over the best alternative
Economic profit = accounting profit − implicit costs Quick check between the two
Economic profit = (P − ATC) × Q When ATC includes implicit costs
Normal profit: accounting profit = implicit costs Economic profit = 0, P = ATC
Economic profit Signal Likely response
Positive Resources earn more here than elsewhere Expansion and entry of new firms
Zero (normal profit) Resources earn exactly their next-best return No entry or exit
Negative (loss) Resources would earn more elsewhere Exit over time

Assumptions behind the model

  • Implicit costs are valued at the next-best use of the owner’s resources.
  • Owners want to earn at least as much as their best alternative.

Mistakes to avoid

  1. Saying economic profit is larger than accounting profit.
  2. Calling interest on a bank loan an implicit cost (it is explicit).
  3. Treating zero economic profit as a loss.
  4. Forgetting compensation for risk or the owner’s time when listing implicit costs.
  5. Saying firms enter because of high accounting profit.
  6. Using ATC without checking whether it includes implicit costs.

Quick self-check

  1. TR is $50,000, explicit costs $30,000 and implicit costs $15,000. Find both profits. (Accounting $20,000; economic $5,000.)
  2. Accounting profit is $24,000 and implicit costs are $24,000. What kind of profit is this? (Normal profit: economic profit is zero.)
  3. Which is implicit: rent paid to a landlord, or rent the owner could earn on her own shop? (The rent she could earn on her own shop.)

Next: practice questions.

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